Est. 2018 · Brooklyn + LA Now booking Q3 retainers — 4 spots left hello@yourbusiness.com
A Boutique PR Firm · Loud, Not Pushy

We Make
Editors
Open Your
Email.

Bell Curve is a 9-person PR shop for founders, authors, and small labels who refuse to be invisible. We pitch with personality, place stories that actually run, and answer Slack on weekends when the press cycle melts down.

PR director on a phone call
9 Humans!
★ 412 Placements In 2025
★ The New York Times Wall Street Journal Vogue Fast Company The Cut Bon Appétit Wired Esquire ★ The New York Times Wall Street Journal Vogue Fast Company The Cut Bon Appétit Wired Esquire

Numbers,
Loud & Proud.

2025 was a noisy year. We sliced through with smaller pitches, sharper angles, and a press list we have personally tended for seven years.

412
Placements landed
Across 38 outlets — print, podcast, broadcast, newsletter.
14
Cover stories
Including three covers in legacy print magazines our clients grew up reading.
94%
Retainer renewal
Clients stay an average of 19 months. We treat the relationship like a long pitch.
7yr
Avg. journalist tenure
The reporters in our list are the ones we have worked with for years — not a scraped CSV.

Five Things
We Actually Do.

All Services →
01

Press List Rental

Our 1,200-name database, hand-tagged by beat, outlet, and pitch tone. Includes intro lines and a quarterly refresh.

02

Monthly Retainer

Three tiers — Whisper, Loud, and Megaphone. Includes pitching, follow-up, and weekly reporting on every thread.

03

Media Training Day

One intense studio day — on-camera, on-mic, on-Zoom. You leave with three rehearsed soundbites and a feedback reel.

04

Crisis Comms Hotline

A monthly membership with a 24-hour response window. The first call has saved more than one launch from a bad headline.

05

Launch Sprint

A six-week pop-up engagement around a single product, book, or fund. Embargoes, exclusives, and a tight pitch tree.

06

Op-Ed Ghosting

We turn your messy Google doc into a 900-word piece a section editor will actually read. Two-round revision standard.

Where Our Clients Have Landed

NYT
Vogue
FastCo
Wired
WSJ
The Cut
Esquire
Bon App
Eater
Pitchfork
The Verge
Atlantic

Three
Stories That
Actually Ran.

Founder profile shoot
Founder Profile

From Garage To Glossy

A 14-page profile in a legacy print magazine for a kelp-skincare founder we have repped since her first pitch deck. Eight outlets ran follow-ups within two weeks.

Print Cover12-Mo Retainer
Product launch table
Product Launch

Quietly Sold Out In 48hr

Embargoed an artisanal pasta brand to four newsletters at once. The launch sold through nine months of inventory in two days. We field-pitched the resulting "where to find it" follow-ups for the next six weeks.

EmbargoLaunch Sprint
Author book launch
Book Launch

One Author, Forty-Nine Hits

A debut nonfiction author who had never been on the radio walked away with 49 placements over a 10-week tour, including two podcasts that have a cult-grade NDA wait list.

AuthorPod Tour
Crisis war room
Crisis Comms

Killed The Bad Headline

A SaaS founder facing a hostile op-ed had 19 hours to respond. We placed a calmer counter-piece in a competing outlet and the original was retracted within three days.

HotlineCounter-Pitch
"
They got me on a podcast I had been pitching myself, badly, for two years.
— Director of a documentary that opened the Toronto Festival

Three Tiers.
One Honest
Conversation.

All Tier Details →
Whisper
$8K/mo
  • 2 active pitch threads at once
  • Weekly Slack stand-up
  • Monthly press report
  • Press-list refresh quarterly
Megaphone
$24K/mo
  • Unlimited active threads
  • On-call Slack 6 days a week
  • Two feature pitches / mo
  • Quarterly studio media training
  • Crisis hotline + 24h SLA
  • Op-ed ghosting (2 / quarter)