FOUR HOUSE STYLES.

Most of our work falls into one of four visual languages. Pick the one that matches your brand and we'll quote inside 48 hours. If none fit — that's fine, we mix & match too. The picker below is a 30-second guide.

SC. 02 — STYLE PICKER

FIND YOUR FIT IN 30 SECONDS

→ FORMAT
→ TONE
→ AUDIENCE
SC. 01House StyleCEL · WARM
Warm cel style
Frame samples · Dasher Coffee + Verdant Greens
STYLE 01 / 04

WARM CEL.

Soft palette, rounded characters, playful walk cycles. The default voice for direct-to-consumer brands, food, and lifestyle. Hand-drawn cel animation, 24 frames per second.

Best forDTC
ToneWarm
Cost$$
Lead time8 — 12 wk
PICK WARM CEL →
STYLE 02 / 04

BOLD SHAPE.

Geometric shape animation, kinetic type, big colour blocks. The voice for B2B, SaaS, and confident category-defining brands. Mostly motion graphics, no character work.

Best forSaaS
ToneBold
Cost$
Lead time5 — 8 wk
PICK BOLD SHAPE →
SC. 02House StyleSHAPE · BOLD
Bold shape style
Frame samples · Postmark + Bracket
SC. 03House StyleLINE · CALM
Calm line style
Frame samples · Lumen Labs + Mira Vale
STYLE 03 / 04

CALM LINE.

Single-weight line work, restrained colour, careful pacing. The voice for medtech, fintech, anything that needs trust. Limited animation — slow and deliberate.

Best forHealth · Fintech
ToneCalm
Cost$$$
Lead time10 — 14 wk
PICK CALM LINE →
STYLE 04 / 04

PUNCH PRINT.

Newspaper-comic energy. Halftones, screen-print textures, exaggerated character takes. Loud, fast, and great for music videos, kids' content, and culture brands.

Best forMusic · Culture
ToneLoud
Cost$$$$
Lead time12 — 18 wk
PICK PUNCH PRINT →
SC. 04House StylePRINT · LOUD
Punch print style
Frame samples · Mira Vale + Sundial Inc

CHARACTER LIBRARY

A small library of recurring characters from past projects. We can pull a relevant one off the shelf or design from scratch — pricing differs.

Character
FREDAWARM CEL
Character
JONOWARM CEL
Character
POPPYPUNCH PRINT
Character
MARVCALM LINE
Character
MIRAWARM CEL
Character
AXELBOLD SHAPE

PICKED A STYLE?

Tell us which one (or which two — mixing is welcome). We will reply with a project quote, timeline, and three reference frames within 48 hours.

START THE BRIEF →